By Edgardo Cabezas
In today’s fast-paced business world, data-driven decision-making is a strategic necessity. Companies must adapt to constant market changes and technological innovations to remain competitive. Real-Time Business Intelligence (RTBI) offers organizations immediate insights that affect critical areas such as sales, marketing, and operations, enabling swift, precise responses.
According to Gartner, over 33% of large organizations already use RTBI to optimize decis...